Brand Manager – Global Spirit Brand

Marketing New Chapter Consulting in Drink Email Job
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Job Detail

  • Vacancy Type Permanent

Job Description

 

 

Hybrid role:

  • Three days a week in the office

 

Job Role and Responsibilities

  • Must show strong understanding of commercial brand management, translating brand strategy and annual plans into best in class launch plans for innovation & key consumer activations
  • Data interpretation: reporting of brand performance and competitor analysis, developing consumer insights & recommendations with measurable actions
  • Support Senior Brand Manager on creation of strategic brand plans, reviewing key growth levers, past performance, and future opportunities / risks to drive business growth ambition
  • Lead the translation of the brand strategy into compelling sales presentations, supporting the sales team with landing channel plans with external customers
  • Work hand in hand with the shopper marketing manager and digital brand manager to deliver impactful, integrated execution in store, online and in the on trade
  • Lead the development and execution of innovation launch plans into On & Off Trade, and eComm channels

 

Background and Skills

  • Be a brand marketing expert, with extensive experience within a brand led FMCG business
  • Budget management capability: able to lead investment recommendations with clear channel strategy to hit overall business objectives
  • Commercially aware yet brand-centric, innovative, and creative with a passion for excellent execution
  • Experience working with market data, using insights to inform strategy and execution ideas

 

Ref no: PR/000302

 


 

Whilst we would like to respond to all our online applicants, regrettably we are unable to do so due to the high volumes we receive. If you’ve not heard from us within two weeks, unfortunately on this occasion your application has been unsuccessful. For alternative opportunities or to register for jobs by email, please visit our website at www.newchapter.co.uk.

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