Digital & Marketing Executive

Marketing E-Commerce New Chapter Consulting in Luxury , in Hospitality Email Job
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Job Detail

  • Vacancy Type Permanent

Job Description

 

PURPOSE OF THE POSITION:  

Execute the European offline and online media strategy across several platforms by working in close collaboration with external agencies and the HQ in Columbus, Ohio.  

 

MAJOR DUTIES/ RESPONSIBILITIES and ESSENTIAL FUNCTIONS: 

  • Plan and execute all offline and online media activities including but not limited to web, SEO/SEM, database marketing, social media, and display advertising campaigns in collaboration with our HQ in the USA) 
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Measure and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs) 
  • Share weekly dashboards to internal stakeholders 
  • Collaborate with internal teams to create and update landing pages in several languages and optimise user experience 
  • Collaborates with agencies and other vendor partners 
  • Identify trends and insights and optimizes spend and performance based on the insights 
  • Brainstorm new and creative growth strategies through digital marketing 

 

ESSENTIAL QUALIFICATIONS AND SKILLS 

  • Bachelor’s or master’s degree in marketing or a related field 
  • 3/4 years minimum proven working experience in digital marketing
  • Demonstrable experience leading and managing offline and online marketing campaign especially in the relation to SEO/SEM, marketing database, email, social media and/or display advertising campaigns 
  • Experience in optimizing landing pages and user funnels 
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Adobe Cloud) 
  • Experience working with external and internal agencies, IT departments, sales team and cross functionality with people at all levels within the business 
  • Fluency in Business English (written and spoken) paired with the knowledge of one or more European languages (desired but not necessary) 

 

Ref no: V/15109/JB


 

Whilst we would like to respond to all our on-line applicants, regrettably we are unable to do so due to the high volumes we receive. If you’ve not heard from us within two weeks, unfortunately on this occasion your application has been unsuccessful. For alternative opportunities or to register for jobs by email, please visit our website at www.newchapter.co.uk.

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