This 3rd generation of E-Commerce is the fastest of its kind, gone are the marveled days of online shopping where 3-5 working days used to be an impressive delivery time frame. Q-Commerce differentiates itself with the speed of the deliveries which arrive in minutes, not days.
Focusing in on micro quantities, rather than replacing your weekly food shop, Q-Commerce is there to help you get particular items delivered quickly and conveniently.
As lifestyles change, so too is consumer behaviour. On top of this, the pandemic has meant the Q-commerce sector has rapidly taken off, with an annual market estimation of £1.4bn already. 12% of UK shoppers already use Q-Commerce, with the market set to grow in value to £3.3bn a year.
At an average age of 36, young adults are the most common drivers for Q-commerce and are aiding the current rise of urbanization. With smaller household sizes becoming much more common, the push in demand for delivery of products in small quantities in these areas are replacing those traditional larger and cheaper.