World Refill Day: FMCG Sustainability
Today is World Refill Day, a significant global initiative aimed at raising awareness about the environmental impact of single-use plastic. As consumers, our awareness of our ecological footprint is growing, and fortunately, many companies have also recognised the significance of the situation and have started adopting environmentally conscious practices. In this blog, we will explore various FMCG companies that have taken proactive steps to reduce plastic waste or have become plastic-free altogether.
For a considerable time, the FMCG Industry has heavily relied on single-use plastic packaging, such as water bottles and food containers. This is taking a toll on our environment, leading to severe consequences. World Refill Day encourages companies to address this issue and seek sustainable alternatives.
The Body Shop is known for their commitment to sustainability. As part of their ongoing efforts, they have introduced a refill scheme for selected products, enabling customers to return their empty containers and have them refilled. This is not only promoting sustainable consumption in the beauty industry, which is typically known for single use waste, but also promotes a circular economy where resources are continually reused. By creating this refill scheme, the body shop encourages a responsible approach to product use.
CanO Water, a UK company at the forefront of driving a positive change in the drinks industry and combating plastic waste. They have introduced a sustainable alternative to traditional plastic water bottles by making their products in aluminium cans. Unlike single-use plastic bottles, these cans can be easily recycled and repurposed.
They are committed to sustainability and also support initiatives involving cleaning and preserving our oceans.
Lush, a renowned cosmetics brand, is known for their sustainability with homemade and environmentally friendly products. They have nailed the use of packaging-free alternatives with innovative items like shampoo bars and solid shower gels.
All their products come in reusable containers and are aimed at reducing plastic waste, therefore promoting sustainable consumption.
Sainsbury’s and Co-op have become the first UK retailers to stock ‘The Hidden Sea’ and lend their support to its mission. For every bottle of wine they sell, they remove and recycle 10 plastic bottles from oceans and rivers. Their goal is to remove and recycle 1 billion single-use plastic bottles from the ocean by 2030.
The glass wine bottles they use are also recyclable, their labels are laser-printed using water-based inks, and even their cartons are 100% recyclable.
Bottle Up is yet another company making a change to the single-use water bottle industry. They have created a bottle that is entirely recyclable, made from renewable sugar cane plastic.
These bottles can be reused again and again and come in a variety of snappy colours with stylish designs. They also prioritise sourcing their water from local areas to reduce transport and CO2.
Flexi-Hex is a company driven by a mission to provide sustainable and innovative packaging solutions. It’s a honeycomb paper design that is designed to protect products and the planet, encouraging brands to turn toward recyclable and sustainable packaging for their products. They are paving the way for a sustainable future for the FMCG industry.
By making these choices as consumers, such as opting for refillable products and supporting companies committed to reducing waste, we have the power to raise awareness and encourage other brands to follow suit. Hopefully this collective effort will lead to a more environmentally conscious change in the FMCG industry as a whole and drive for a positive change and greener future.